Radhika Joshi
Feb 28, 2013

Video: IAA’s VOW Gender Sensitisation Seminar in Mumbai

Campaign India asked delegates if ads can move away from mirroring society, for the sake of not stereotyping women

The India Chapter of the International Advertising Association (IAA) hosted a seminar for gender sensitisation to prevent violence against women (VOW) in Mumbai recently.

The seminar focused on portrayal of women in ads, among other things. Stereotyping them was being done unconsciously, said speakers.

Campaign India asked delegates if ads can move away from mirroring society, for the sake of not stereotyping women

Source:
Campaign India

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