sector insight

Aug 25, 2010

Taiwanese beer: China offers profits for Taiwanese brewers

Beer vendors struggle with a declining market, but China offers profits for Taiwanese brewers.

Aug 25, 2010

Ad spend cuts have little effect on shrinking Japanese car market

Japanese car makers slashed adspend during the past couple of years, then sat back expecting the worst. But not much happened, which has led them to question the relevance of advertising to their business.

Aug 25, 2010

Unilever hopes Indonesians will take to Wall's

Despite having one of Asia's lowest per capita incomes, Indonesia is a target for Unilever's ice creams.