pekham basu

May 15, 2019

Images from the I-Com Global Summit: Day two

Day two of the I-Com Global Summit saw Indian participation from BARC, Mindshare and MIQ Digital and signed off with the awards gala. Here are images from the day.

May 14, 2019

I-Com Global Summit: Analysing India's 130 million hindi news viewers

BARC India’s VP-strategy, Pekham Basu explains 'Bio News', the tool that provides news channels analysis of how their content is doing in terms of viewership

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