Fuse's former strategy director, Jonathan Drakes, will helm the sports and entertainment practice in the region, with Tuborg signed up as first client; the agency is looking for a country lead in India
Drum's creative offering has helped PHD win new business pitches over the last 12 months, including Diageo's global account.
Omnicom Media Group's report showcases what India was watching during the Covid-19 lockdown
The account will be managed from the agency's Gurgaon office
The teams will be based in four regional hubs: in London, New York, Singapore and Miami.
Jasmin Sohrabji moves to a global leadership position.
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