media planners

Oct 21, 2013

Email as a broadcast channel

Is labelling e-mail as a direct marketing tool a major injustice to an incredibly valuable media channel?

Jun 03, 2013

Broadcasters announce ad rate hikes; media planners voice reservations

‘I will be really surprised if any channel can take a 20 to 30 per cent hike’: Ashish Bhasin, Aegis