media planners
Jul 23, 2025
CTV’s not the future; It’s already your media plan
Streaming’s grown up, ad budgets have followed, and CTV now demands integration, not experimentation, in modern media strategies, notes VDO.AI’s co-founder and CTO.
Oct 21, 2013
Email as a broadcast channel
Is labelling e-mail as a direct marketing tool a major injustice to an incredibly valuable media channel?
Jun 03, 2013
Broadcasters announce ad rate hikes; media planners voice reservations
‘I will be really surprised if any channel can take a 20 to 30 per cent hike’: Ashish Bhasin, Aegis
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