mark read

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'The Indian market will develop very differently than elsewhere': Mark Read, WPP
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Feb 11, 2019

'The Indian market will develop very differently than elsewhere': Mark Read, WPP

In an interview with Prasad Sangameshwaran of Campaign India, Mark Read, CEO, WPP outlines the future of the company and the business of advertising

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Mark Read interview: 'No more major agency network mergers are planned'
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Dec 12, 2018

Mark Read interview: 'No more major agency network mergers are planned'

WPP chief executive outlines plan to be 'creative transformation company'.

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WPP's Read: Clients are driving 'fundamental' shift in role of creative agencies
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Sep 10, 2018

WPP's Read: Clients are driving 'fundamental' shift in role of creative agencies

Turning around the fortunes of WPP's traditional creative networks, Ogilvy, JWT, Y&R and Grey, is a 'business priority'.

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Sorrell: WPP CEO search has been 'complete waste of time' and Read and Scott should be 'twosome'
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Sep 04, 2018

Sorrell: WPP CEO search has been 'complete waste of time' and Read and Scott should be 'twosome'

Sir Martin Sorrell has congratulated his successor, Mark Read, but reopened hostilities with his old company by claiming the five-month search for a new chief executive has been "a complete waste of time".

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WPP interview: Mark Read and Roberto Quarta promise 'radical evolution'
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Sep 03, 2018

WPP interview: Mark Read and Roberto Quarta promise 'radical evolution'

WPP's new chief executive Mark Read has promised "radical evolution" and chairman Roberto Quarta has insisted there were "plenty" of candidates who wanted the chief executive's job.

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WPP to appoint Mark Read as CEO
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Aug 31, 2018

WPP to appoint Mark Read as CEO

The world's largest ad agency group has ended its search for Martin Sorrell's successor.