kim kardashian
Jul 04, 2019
Weekend Blog: Kim Kardashian and the #KimOhNo
Why the Kimono is stirring up such a blistering marketing controversy
Aug 31, 2017
Taylor Swift: Look what you taught us about marketing
Look what the singer's new video made Cheryl Ng of Xaxis Group do: write this column about Swift's marketing and PR savvy.
Jul 10, 2015
Gokul's blog: Kim Kardashian: 28 mn, JK Rowling: 14 mn. Go figure.
Kim Kardashian of Kim Kardashian fame is more than a lesson in branding
Jun 25, 2015
Video: Cannes 2015: Can an Indian 'celeb' rise to Kim Kardashian's stature?
Abhijit Avasthi, Ram Jayaraman and Senthil Kumar respond
Jun 22, 2015
Cannes Lions 2015: Breaking the internet, making it work for the brand
Drew Elliot of Paper Magazine on how an image created a cultural chaos
Jun 09, 2015
Cannes Lions: Why bother?
Saatchi & Saatchi's worldwide CEO says the annual festival is about much more than lunches and celebrities
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