gandhi
Oct 01, 2015
Ode to Mahatma – the maverick cause marketer
The father of the nation marketed causes like brands with the panache of a VC, says the author
Oct 09, 2013
Decoding ‘Brand Gandhi’ and ‘Brand Modi’
Pooja Ahuja Nagpal engages marketing minds to get a critical analysis of both politicians in the limelight. One brand seems to emerge stronger. But will this affect the verdict?
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