Sindhu was not the only one with poor scores on recognition. Other famous faces amongst women endorsees did pretty badly too.
A central government authority to impose penalties on manufacturers, endorsers and even publishers of misleading advertisements. Penalties include a jail term up to five years for repeat offenders
Celebrity greed is well known. But sometimes it can be nauseating
As MS Dhoni sues a brand he once endorsed for Rs 40 crore of outstanding fees, can he just claim to be ‘paid help’ and escape any role or responsibility in the cheating of thousands of middle class home buyers?
With the wedding announcement for Deepika Padukone and Ranveer Singh, is it all fine for Asian Paints-Nerolac, Goibibo-MakeMyTrip, Axis-Kotak, Coke-ThumsUp, Nike-Adidas and Oppo-Vivo?
The author studies the new pecking order in brand endorsements for using sports stars
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