brand ambassador
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Thomas Cook India introduces TACY as AI digital brand ambassador
The new AI-generated digital avatar signals a broader shift towards technology-led customer engagement.
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CaratLane introduces regional film featuring Kayadu Lohar as brand ambassador
The ad film makes the debut of actor Kayadu Lohar as the brand’s regional ambassador.
Why Shah Rukh Khan still rules India’s brand universe at 60
From Doordarshan to digital, he has not just adapted to India’s changing media landscape, but helped shape it. As he turns 60, what makes him adland’s most bankable brand?
Captain Cool to pitch for Jharkhand’s tourism
MS Dhoni signs on as Jharkhand’s tourism face—for free. The campaign banks on legacy, local pride, and a bit of destination disruption.
Campaign's pick: Eye-catching AI campaigns of 2024
Here are some of the AI-driven ads that caught our attention.
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Cashfree sprints with 'Move Fast' to gain a toe-hold in fintech's crowded lane
EXCLUSIVE: On the eve of its 10-year anniversary, the startup decided to embark on a brand refresh with a campaign that is headlined by actor Rajkummar Rao.
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