bloomingdale pr

2 days ago

Brands, bots and the battle for trust: What Linda Yaccarino's exit means for X

As X merges deeper with xAI and CEO Linda Yaccarino steps away, brands are left grappling with a platform that seems less like a media network and more like a volatile AI lab.

Apr 21, 2025

Reputation management lessons from Gensol–BluSmart crisis

In the age of real-time scrutiny, trust is not built by clever marketing. It is earned through transparency, accountability and speed, says Bloomingdale PR CEO.

Apr 07, 2025

From hashtags to headaches: Brands rethink influencer ties

Although influencer marketing is under scrutiny due to recent controversies, brands must take a balanced approach before ending their collaborations, says Bloomingdale PR CEO.