Aditi Jain
Sep 06, 2023

Drawing conclusions with Aditi Jain

Weekly commentary, observational humour and satire on contemporary events by Aditi Jain, director - brand strategy, Tilt Brand Solutions

An ode to the reels university that most millennials and GenZ go to, buying all that is being peddled - with no filter. From skincare DIYs to life changing tips and tricks, from science fundas to the consequences of astrological alignments. I'm trying reels and here's how it's going

Source:
Campaign India

Just Published

4 hours ago

India’s six-pack makes Cannes Lions shortlist jury cut

This year’s Shortlisting Jury panel includes industry expert representations from 79 country-markets across various categories.

6 hours ago

Google AI Max and SEO: What it means for brands and ...

Google’s AI Max for Search signals a shift in how information is found, used, and expected to perform—and is raising new challenges for marketers and brands alike.

7 hours ago

Monks owner S4 Capital reports 11.4% revenue drop ...

Latest results reveal uneven performance across regions, with Asia-Pacific facing challenges amid shifting client priorities and global cutbacks.

7 hours ago

Jab we ‘Met’ Shah Rukh Khan

King Khan’s Met Gala debut exposed a PR and media blind spot—one that marketers must fix if India’s soft power is to land globally.