Sep 09, 2021
Weekend Laugh: Producer's Diary by Dalbir Singh
The co-founder of Kiss Films presents his weekly sketches for Campaign India
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Media
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Aviva awards creative account to Saatchi & Saatchi
Saatchi & Saatchi took on AMV BBDO and Havas at the final stage.
Media
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Campari Group appoints global media agency
WPP Media was the incumbent on the account.
Marketing
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The new currency of culture: Why brands are chasing ...
In the noise of the country’s booming live entertainment market, experiential utility, not visibility, has become the differentiator.
Media
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2026 is looking bright for commerce media: WPP Media
Unlike traditional advertising, the agency's officials explain why commerce media offers deterministic shopping data and full-funnel visibility. But measurement remains a challenge.

