Campaign India Team
Jan 19, 2017

WATConsult wins digital and social media mandate of Madame Tussauds, India

The museum will soon be launched in New Delhi

WATConsult wins digital and social media mandate of Madame Tussauds, India

WATConsult, the digital and social media agency of the Dentsu Aegis Network has won the digital and social media mandate of the renowned wax museum, Madame Tussauds. The museum will soon be launched in New Delhi.

Sabia Gulati, head, marketing and sales, Madame Tussauds India, added, “We are here to deliver a brand new experience, an experience beyond wax. With use of modern technology and immense focus on digital marketing, Madame Tussauds has a modern vibe. Looking forward to deliver lots of immersive experiences at every touchpoint.”

Rajiv Dingra, founder and CEO, WATConsult, said, “As a fan of Madame Tussauds and having visited their museums across the world, I am excited that they are launching in India. We look forward to creating some truly innovative campaigns using technology.”

 

Source:
Campaign India

Related Articles

Just Published

2 days ago

Amex Ads is the latest player in commerce media

With ad spend set to explode in the sector, the payments brand launched its media network this week.

2 days ago

AWNY announces first global creator economy network

The network was launched with Breakr, a creator agency platform attempting to combat creator economy payment barriers.

2 days ago

Dove urges society to change the way it compliments ...

The global campaign was created by Zulu Alpha Kilo’s New York and Toronto offices.

2 days ago

Marketing’s new reality: Always on, always human

The next edge in marketing isn’t louder storytelling; it’s better listening.