Interbrand has released their second annual ‘Breakthrough Brands’ to identify the next generation of world-changing brands
Will continue as EVP - strategy and special projects
Must-see brand ranking survey arrives in early June.
Chevrolet brand to be phased out by year-end; local manufacturing to continue for exports only.
The executive director and chairman of Mclaren Motorsport Network talks about how the sport needs to regain its entertainment appeal
Moves from Times Now where he was marketing head
Asia's largest content marketing summit begins in New Delhi tomorrow
Ilana Westerman and Keenan Timko in discussion with Guy Hearn on day four of the summit
On day four of the summit, a panel discussion on location based marketing
In the news: Baahubali, Nucleus PR, ZEE Latam, TataCliq.com
Michael Kaushansky of Havas Media lays down realities for organisations to work on if they want to be big data driven companies
Mulling over next move currently, should announce it in a month
The CMO of KFC talks to us about some of the marketing initiatives being undertaken by the brand in India, why it’s focusing on chicken and more…
Laura Ries puts down some golden rules for branding in a cluttered environment
It's important to not do AR and VR as a gimmick, says Rod Findley of C2K
The Nagpur SEZ to make Patanjali products for the global market
What are the implications for the agency and media brands?
Vodafone India's #LookUp initiative might soon find more takers in tea chains and ice-cream parlours
A look at how American Tourister is Indianising the backpack
American Tourister's backpack range is launching a large scale activation programme later this week
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