Media

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Uber sues Dentsu's Fetch Media for 'fake clicks'
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1 day ago

Uber sues Dentsu's Fetch Media for 'fake clicks'

The ride-sharing firm has filed a lawsuit against Fetch in the US, alleging online ad fraud and failure to pass back rebates

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Roopam Garg joins dentsu X as chief client officer
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Sep 11, 2017

Roopam Garg joins dentsu X as chief client officer

Moves from MEC where he was head national new business development and GM-North

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WPP unveils Wavemaker as name of merged MEC-Maxus agency
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Sep 06, 2017

WPP unveils Wavemaker as name of merged MEC-Maxus agency

Wavemaker is "a real word", "memorable" and "easy to pronounce and spell" and the company’s logo, WM, "reflects the agency’s heritage" as part of WPP and its media-buying arm, GroupM, said global CEO, Tim Castree

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BookMyShow appoints Starcom to handle media duties
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Sep 06, 2017

BookMyShow appoints Starcom to handle media duties

Prior to this DDB MudraMax handled the account

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IPL moves to Star India for a Rs 16,000-crore deal
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Sep 04, 2017

IPL moves to Star India for a Rs 16,000-crore deal

The network has won the consolidated rights for five years (2018-2022). The bid is valued at Rs 16,347.5 crore

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Sony Pictures Networks hands new roles to Saurabh Yagnik and Tushar Shah
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Honeywell assigns media duties to Zenith
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Aug 29, 2017

Honeywell assigns media duties to Zenith

The agency will handle the range of air purifiers

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Mathrubhumi Group appoints Vizeum to handle media
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Aug 28, 2017

Mathrubhumi Group appoints Vizeum to handle media

No multi-agency pitch involved

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Kartik Sharma, T Gangadhar and Anand Chakravarthy get new roles as 'NewCo' will launch in India
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Aug 28, 2017

Kartik Sharma, T Gangadhar and Anand Chakravarthy get new roles as 'NewCo' will launch in India

GroupM had initially announced that the Maxus brand would live on in India

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Dish TV writes to BCCI to prevent Star getting a cricket monopoly
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Aug 23, 2017

Dish TV writes to BCCI to prevent Star getting a cricket monopoly

The DTH player believes if Star's bid is successful it would be 'anti-competitive' and 'anti-consumer'

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Vizeum bags Bauli's media mandate
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Aug 18, 2017

Vizeum bags Bauli's media mandate

Account won post a multi-agency pitch

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'NewCo' will scrap regional offices: Castree
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Aug 11, 2017

'NewCo' will scrap regional offices: Castree

Ajit Varghese, Maxus' APAC CEO gets a new global role in London; new GroupM company name will not begin with ‘M’

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T.O.M. Tweets
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Aug 10, 2017

T.O.M. Tweets

Some tweets that caught our attention during the week

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IPG Mediabrands India launches a data management platform
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Aug 07, 2017

IPG Mediabrands India launches a data management platform

The initiative is in partnership with a global tech firm, Mediamath

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MMGB: 'The song should have been taken sportingly': Devendra Fadnavis on Red FM 'Pothole mix'
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Aug 07, 2017

MMGB: 'The song should have been taken sportingly': Devendra Fadnavis on Red FM 'Pothole mix'

The chief minister of Maharashtra believes that there was an overreaction on the song

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TAM's LV Krishnan joins Zirca's board of directors
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Aug 07, 2017

TAM's LV Krishnan joins Zirca's board of directors

Will continue as CEO at TAM

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Havas Media bags Faircent.com's media duties
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Aug 07, 2017

Havas Media bags Faircent.com's media duties

Faircent is a peer-to-peer lending portal

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Tata to replace Standard Chartered as title sponsor for Mumbai Marathon
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Aug 02, 2017

Tata to replace Standard Chartered as title sponsor for Mumbai Marathon

Fifteenth edition to be held on 21 January next year

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Madison acquires Bengaluru based HiveMinds
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Aug 02, 2017

Madison acquires Bengaluru based HiveMinds

The 70-member digital agency was founded six years ago

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Orient Electric assigns media mandate to Lodestar UM
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Jul 31, 2017

Orient Electric assigns media mandate to Lodestar UM

Account won post a multi-agency pitch

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