Advertising

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Smartron assigns creative mandate to BBH
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9 hours ago

Smartron assigns creative mandate to BBH

The agency won the account most a multi-agency pitch

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Dentsu Impact elevates Anupama Ramaswamy as NCD
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1 day ago

Dentsu Impact elevates Anupama Ramaswamy as NCD

She will be spearheading the creative efforts on Maruti Suzuki's brands

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'Well, I hope 2018 is about the Oscar': Pelle Sjoenell, global CCO, BBH
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1 day ago

'Well, I hope 2018 is about the Oscar': Pelle Sjoenell, global CCO, BBH

Excerpts from a free-wheeling chat with the global CCO of BBH

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Godrej & Boyce appoints Starcom Worldwide, Isobar as media partners
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2 days ago

Godrej & Boyce appoints Starcom Worldwide, Isobar as media partners

Mindshare lost the account in a multi-agency pitch involving nearly 10 agencies

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Abanti Sankaranarayanan elected as the chair of ASCI
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Sep 15, 2017

Abanti Sankaranarayanan elected as the chair of ASCI

She succeeds Srinivasan K Swamy of RKS BBDO

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Weekend Laugh: Producer's Diary by Dalbir Singh
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Sep 15, 2017

Weekend Laugh: Producer's Diary by Dalbir Singh

Kiss films' co-founder and managing partner recreates the scene of an ad film maker's insecurity. Watch his toons every Friday

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Weekend Wrap: 15 September
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Sep 14, 2017

Weekend Wrap: 15 September

In the news: Suditi Industries, ASCI, Hansa Research, Genesis BM, Campus Shoes, VML India

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Vikram Sakhuja appointed as president, The Advertising Club
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Sep 14, 2017

Vikram Sakhuja appointed as president, The Advertising Club

He takes over from Raj Nayak who completed two consecutive terms as president

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Scarecrow wins the creative and digital duties for Skechers
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Sep 14, 2017

Scarecrow wins the creative and digital duties for Skechers

This was the result of a multi-agency pitch

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BBH bags the Birla Gold business
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Sep 13, 2017

BBH bags the Birla Gold business

The agency will be responsible for the development and execution of business-driven creative campaigns. Watch its first brand film here

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Account wins for ADK Fortune
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Sep 12, 2017

Account wins for ADK Fortune

Following the Ghadi brand, the agency now bags the dishwash and sanitary napkins business from RSPL

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Puma assigns creative mandate to DDB Mudra
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Sep 11, 2017

Puma assigns creative mandate to DDB Mudra

There was no multi-agency pitch involved

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Indian High Commission in Australia complains to Australian Advertising Standards Bureau on 'offensive' lamb ad
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Sep 11, 2017

Indian High Commission in Australia complains to Australian Advertising Standards Bureau on 'offensive' lamb ad

The full film has been taken off by YouTube for Indian viewers; still available on Facebook

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Images from IAA's panel discussion on gender sensitivity in advertising
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Sep 11, 2017

Images from IAA's panel discussion on gender sensitivity in advertising

The panel consisted of Anuja Gulati, Shalini Kamath, Meenakshi Menon, Rohit Suri and Sudhanshu Vats

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100 Years of Ads: Best Campaigns for Social Good
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Sep 11, 2017

100 Years of Ads: Best Campaigns for Social Good

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that have helped make the world a better place. India is represented by P&G's 'Share the Load'

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'When you help a gender, you start increasing the parity'
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Sep 11, 2017

'When you help a gender, you start increasing the parity'

A panel discussion on whether advertising and media is really gender sensitive

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Images from IndIAA Awards 2017
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Sep 11, 2017

Images from IndIAA Awards 2017

The third edition of the IndIAA Awards took place in Mumbai on 8 September. Winners were announced in 20 out of the 21 categories.

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 Creative Critique: July 2017 (part six)
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Sep 08, 2017

Creative Critique: July 2017 (part six)

Our expert panel of Rahul Mathew, DDB Mudra group, Dr A L Sharada from Population First and Prasad Sangameshwaran, Campaign India, analyse the Skoda Rapid film

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Weekend Laugh: Producer's Diary by Dalbir Singh
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Sep 08, 2017

Weekend Laugh: Producer's Diary by Dalbir Singh

Why is the producer awake at 3 am?

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Weekend Watch: Ad featuring Ganesha gets the goat of Hindus worldwide
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Sep 07, 2017

Weekend Watch: Ad featuring Ganesha gets the goat of Hindus worldwide

The ad in question has been created for Meat and Livestock Australia (MLA) to promote consumption of lamb globally

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