To handle media duties for corporate brand campaign following multi-agency pitch
At the 57th Cannes Lions advertising festival, the first set of awards to be announced were the Promo & Activation, Direct and PR Lions. India won one Bronze Lion in the Promo & Activation category, which was awarded to Ogilvy & Mather Kolkata for AICMED’s Meltdown campaign.
Following a multi-agency pitch, Publicis Ambience has won the creative duties for TBZ – The Original. TBZ – The Original (Tribhovandas Bhimji Zaveri – Shrikant Zaveri Group) is said to be one of the pioneers in the jewellery industry in India, since 1864. Speaking about this new business in their portfolio, Aniruddha Banerjee, chairman, Publicis Ambience, said, “TBZ is on the brink of a large scale expansion, and we, at Publicis Ambience, are very excited to be partnering them on this ambitious journey.”
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