wfa

Oct 18, 2021

'Stark' results of ad industry's first global inclusion census

“No company or industry can ignore this,” WFA says

Jun 30, 2021

What gets measured matters: global inclusion census must be just the start

More than 100 organisations have come together behind the first-ever global diversity, equality and inclusion census of the marketing industry. The WFA’s Camelia Cristache and Will Gilroy explain the size and importance of the initiative

Jun 22, 2021

Global ad industry’s first diversity and inclusion census gets underway

Survey runs from 21 June to 2 July and aims to improve DE&I across the workforce around the world

Jun 03, 2021

WFA launches first global ad industry inclusion census

Campaign and Kantar are supporting the initiative

May 12, 2020

How the pandemic changed advertiser-agency relationships in China: WFA research

More than three quarters of advertisers in a new survey from the World Federation of Advertisers say the pandemic strengthened their ties with agency partners. However, only 20% have adapted their performance evaluation or KPIs as a result.

Mar 27, 2019

WFA names Raja Rajamannar president

Atul Agrawal of Tata is part of the organisation's executive committee.