The agency will handle the tyre manufacturer's passenger car, motorsport and corporate categories
Studio18, the film production and distribution arm of Viacom18, has announced the appointment of Vikram Malhotra as their chief operating officer. He will be responsible for driving growth and profitability at Studio18. Malhotra joins Studio18 from Balaji Telefilms, where as the chief operating officer, he was responsible for the business strategy and profitable growth of their motion pictures business. Prior to that, he was the head of worldwide marketing of Kingfisher Airlines.
Vikram Malhotra has joined Balaji Motion Pictures as COO. Malhotra, who quit as marketing head of Kingfisher Airlines (UB group) in August this year, will head the motion pictures division for the company.Though there is no official confirmation of the news yet, Campaign India has reliably learnt that Malhotra has officially started work as of today.Updates to follow.
Vikram Malhotra, head-marketing, Kingfisher Airlines (UB Group) has called it quits. This has been confirmed to Campaign India by reliable sources. However, there was no official comment at the time of filing this report.Malhotra's next destination is not known.Before this, Malhotra was group marketing manager at The UB Group. He has also worked as product manager at TATA Communications and as brand manager and national sales manager at SCJ India.
Kingfisher Airlines has set up its account on Twitter. This account has been created for people to receive instant updates from Kingfisher Airlines and for Kingfisher to converse with its consumers in the form of ‘Flykingfisher tweets’. The service will provide information about urgent updates, special promotions and latest news at Kingfisher Airlines.
Force India and Zapak have partnered to launch the Force India and Zapak Speed Challenge. The initiative has been undertaken to invite all online gaming enthusiasts to race for pole position, as they clock their best scores at various races. Present at the launch cricketer Zaheer Khan and actress Jiah Khan.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins