rebrand

A brand is not a logo: where FACEBOOK's rebrand falls short
Nov 07, 2019
Samir Patel

A brand is not a logo: where FACEBOOK's rebrand falls short

The social media giant should think again with a bottom-up approach to its corporate brand.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Warner Media to discontinue HBO and linear movie channels in India and South Asia

1 Warner Media to discontinue HBO and linear movie channels in India and South Asia

Nick Emery is ousted as Mindshare global CEO after 'breach of conduct'

2 Nick Emery is ousted as Mindshare global CEO after 'breach of conduct'

Imperial Blue's 'men will be men' continues as Karan Wahi impresses women on road

3 Imperial Blue's 'men will be men' continues as Karan Wahi impresses women on road

Nick Emery was ousted from Mindshare after video call 'prank'

4 Nick Emery was ousted from Mindshare after video call 'prank'

Zee to launch Marathi music channel

5 Zee to launch Marathi music channel

Parle Agro enters malt flavour category with B-Fizz; gets Priyanka Chopra Jonas for launch

6 Parle Agro enters malt flavour category with B-Fizz; gets Priyanka Chopra Jonas for launch

Jack Daniels 'makes it count' in first global ad campaign

7 Jack Daniels 'makes it count' in first global ad campaign

Tanishq withdraws ad after #AntiHindu claims on social media

8 Tanishq withdraws ad after #AntiHindu claims on social media

PR Awards 2020: First list of shortlists, jury announced

9 PR Awards 2020: First list of shortlists, jury announced

Alka Yagnik and Udit Narayan take the Cred audition

10 Alka Yagnik and Udit Narayan take the Cred audition