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4 days ago
OpenX sues Google, alleging auction rigging and unfair competition in adtech
OpenX alleges that Google favoured its own services in digital ad auctions, which forced the SSP to close down its ad server business and caused damage across the entire adtech industry.
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May 22, 2025
Coca-Cola and WPP renew global marketing partnership
Less than two months after Publicis outmanoeuvred WPP for the North American media business, WPP has renewed its multi-billion-dollar global partnership with Coca-Cola.
Aug 05, 2021
We might see the rise of mobile OTT, short-form videos in programmatic: OpenX’s Andrew Tu
Campaign India speaks to the company’s MD at the sidelines of the ‘The State of Programmatic in JAPAC – 2021' research report launch
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