olympics
Cannes Lions 2018: 'It’s time women put our flag in the stands and claim the space we require'
Abby Wambach (two time Gold Olympic winner), Ibtihaj Muhammad (Bronze winner at Olympics), Casey Wasserman and Jaymee Messler discussed the importance of storytelling, women empowerment, the FIFA World Cup and more...
Alibaba pays tribute to underdogs in major Olympics campaign
The giant alludes to its support of small businesses in its first Olympics-themed campaign.
Opinion: Win like Team Fiji: How big data obsession can drain passion
The author draws parallels between Team GB's cycling team and big data...
Kokuyo Camlin portrays children with Olympic dreams, urges India to follow the games
Watch the campaign conceptualised by Big I Tuna here
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Cannes Lions 2014: ‘We are on the precipice of the new golden age of advertising’: Marc Pritchard, Procter & Gamble
The FMCG giant’s global brand building officer told agencies: ‘Challenge yourselves. Challenge us. We’ll get there together’
We need to educate players more, that sponsors are very much part of the package’: Marcel Desailly
At a session hosted by Visa CMO Kevin Burke, the focus was on why sports brings out the best in marketers
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