neuromarketing

Jul 02, 2025

Neuromarketing 2.0: When AI reads the room

As emotion-sensing tech rewires adland’s playbook, Findability Sciences’ CMO explains how marketers are swapping gut instinct for micro-expressions, heart rates and heatmaps.

Jan 30, 2025

Neuromarketing: Game-changer or gimmick for Indian brands?

As Indian marketers flirt with neuromarketing, some brands dive deep while others tread cautiously. Is this the next big frontier or just a fleeting trend?