media transparency

Mar 28, 2019

Media360 India: The increasing cry for media transparency

Panelists from CNN, Google, GroupM and Hotstar discuss ad fraud, fake news, viewability and more...

Apr 24, 2017

How to get better control over your media spends

Here are eight hot tips on how advertisers can ensure that their media spends are being used wisely

Apr 20, 2017

'Leading Indian advertisers shared their growing concern on media transparency': Stephen Broderick

'Clients are eager to know more about the black box of media trading incentives,' says the CEO and managing partner of Firm Decisions Global