leo india

Sep 16, 2025

Breaking the ‘limit mein’ mindset

Niva Bupa’s new campaign flips the sum insured script by dramatising middle-class limits—and promising health cover without ceilings.

Aug 11, 2025

From womb to wow: Sebamed gets real

A foetus-fronted campaign rewrites baby care storytelling, with Sebamed claiming science can mimic nature—at least at pH 5.5.

Jun 10, 2025

Cannes Contenders: Data, darr, and a dash of disruption

From flight delays to early periods, Leo India’s Cannes 2025 entries turn uncomfortable truths into clever creative—and measurable utility.