Apr 25, 2008

'Brand enthusiasts will become advertisers': MySpace's Katz

Travis Katz, MD, International MySpace/ Fox Interactive Media talks about MySpace’s plans in India. The site has launched in India recently and has already announced a slew of initiatives with various Indian media companies like Zee Cafe and SaReGaMa.How will you position MySpace in India vis-à-vis the already existing social networking sites like Facebook, Orkut and the local sites like Bigadda,