digital advertising

Dec 07, 2020

Digital gains will not offset ad downturn in 2020: Magna

Digital advertising is expected to grow by 8% to $336 billion in 2020, but this is not enough to counter an 18% decline in linear advertising, according to IPG's research arm

Oct 07, 2020

Brands need to double time spent advertising online mega sales: Facebook-MediaCom study

With APAC consumers flocking online during the pandemic, marketers need to invest early and widen their net to maximise impact during these events, according to a whitepaper from Facebook and MediaCom.

Aug 12, 2020

Facebook removed 7 million Covid-19 misinformation posts in 3 months

The social-media network has shed light on the scale of the coronavirus misinformation problem, with posts related to fake cures among the millions it has removed over recent months.

Sep 04, 2019

Dentsu Webchutney looks to groom talent for adland

Called 'The Ad Fellows', the platform looks to make 'sweeping changes' to internships

Feb 22, 2018

Google launches machine-learning powered automated ads on Adsense

The ads will also identify any available ad space and place new ads there, potentially increasing revenue.