digital advertising

Oct 07, 2020

Brands need to double time spent advertising online mega sales: Facebook-MediaCom study

With APAC consumers flocking online during the pandemic, marketers need to invest early and widen their net to maximise impact during these events, according to a whitepaper from Facebook and MediaCom.

Aug 12, 2020

Facebook removed 7 million Covid-19 misinformation posts in 3 months

The social-media network has shed light on the scale of the coronavirus misinformation problem, with posts related to fake cures among the millions it has removed over recent months.

Sep 04, 2019

Dentsu Webchutney looks to groom talent for adland

Called 'The Ad Fellows', the platform looks to make 'sweeping changes' to internships

Feb 22, 2018

Google launches machine-learning powered automated ads on Adsense

The ads will also identify any available ad space and place new ads there, potentially increasing revenue.

Dec 04, 2017

Zenith Forecast: India overtakes UK to reach number four in 'top contributors to ad spends 2017-2020'

The report expects global ad expenditure to grow at 4.1 per cent in 2018; India to grow at 8.4 per cent