cruise
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May 15, 2025
Dabbawallas take on Tom Cruise’s mission: Tiffins, not terrorists
A Mumbai delivery hero dons Ethan Hunt’s soundtrack in a promo that maps local grit to global stunts—sans the pyrotechnics.
Sep 03, 2009
W+K India to drive creative work for Chevy’s ‘Cruise’
W+K India is believed to have bagged the creative duties for Chevrolet Cruise, a luxury sedan expected to hit the Indian market soon. The agency will also handle yet another ‘new mini car’ from Chevrolet’s stable, the name of which is not yet known.General Motors (GM) had called for a creative pitch for its sedan brand Chevrolet Cruise in April this year and various agencies including Publicis Ambience, Leo Burnett, McCann Erickson and W+K were involved in the pitch.
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