carol goyal

2 days ago

Blog: LeBron James voices Nike’s hope for a broken world

The author pens her views on the commercial

Apr 07, 2020

Blog: The curious case of 'Gwacheya Gurbaksh’ and the Punjab police

The author explains how the case of ‘Gwacheya Gurbaksh’ and the Punjab Police is a learning in the development of social communication, especially for governmental bodies

Apr 06, 2020

Mumbai Police spreads 'stay at home' message with self-policing

Watch the film conceptualised by Lowe Lintas

Jan 02, 2020

Blog: 'Classic Blue' is the colour of 2020

The shade offers the reassurance, confidence and connection that people may be searching for in an uncertain global milieu.

Nov 26, 2019

Blog: Gwyneth Paltrow, Kate Hudson and Zoe Saldana start countdown to Dubai 2020 from where Shah Rukh Khan left off

The Hollywood starlets have joined Bollywood’s badshah Shah Rukh Khan in promoting the Emirate in the run-up to the 2020 Expo as Dubai ups the ante on promoting tourism for the mega event next year.

May 31, 2019

#JCBKiKhudai scorches social media. But, why?

It was an excavator brand that scorched twitter earlier this week. Our blogger tracks the phenomenon