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View from Nepal: Goafest is a new hope in South Asian advertising
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Apr 17, 2019

View from Nepal: Goafest is a new hope in South ...

The knowledge seminars at Goafest had an eclectic line-up of speakers, who have been able to trigger our advertising minds to think beyond regular advertising

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View from Nepal: The country's fast changing media landscape
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Aug 07, 2018

View from Nepal: The country's fast changing media ...

The author explains why marketers will have to re-look their media strategy for the country to bring more effectiveness.

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Opinion: Can Nepal win a Cannes Lion?
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Jun 18, 2018

Opinion: Can Nepal win a Cannes Lion?

As the world's largest advertising festival kicks off in France today, every country is looking at its own performance on the world's biggest advertising stage.

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View from Nepal: Rural Nepal - an opportunity in disguise
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May 21, 2018

View from Nepal: Rural Nepal - an opportunity in ...

The author states reasons why rural Nepal could be the next big thing for marketers

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View from Nepal: An innovation that packs a punch
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Apr 10, 2018

View from Nepal: An innovation that packs a punch

The author talks about a unique promotion that could give the print media a much needed booster shot

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View from Nepal: Long live women power
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Mar 12, 2018

View from Nepal: Long live women power

In a monthly column about advertising in Nepal, the author looks at advertising trends in the Himalayan nation