May 02, 2013

Steve Henry's Blog: The inefficiencies of efficiency

The author says adland is sinking under a remorseless pursuit of an impossible efficiency; the irony being it is not efficient at all.

Nov 23, 2010

Digital, all wrapped up: Steve Henry

We reproduce here a review of “Digital Advertising: past present and future," a collection of thought essays by Creative Social (carried online at Campaignlive UK) by Steve Henry. Henry is the co-founder of UK ad agency HHCL and is currently a freelance strategic and creative consultant.