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Dave Trott's blog: The answer asks the question
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Jan 21, 2019

Dave Trott's blog: The answer asks the question

New questions will bring new answers, says the author

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Dave Trott's blog: Uber alles
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Jul 19, 2018

Dave Trott's blog: Uber alles

The author explains why he always advocates to clients that the very best advertising will be a campaign that the competition will try to get banned.

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Dave Trott's blog: Disruption is reinventing the wheel
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Apr 03, 2018

Dave Trott's blog: Disruption is reinventing the wheel

That's the only way one can be creative says the author

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Dave Trott's blog: Calling the play
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Mar 23, 2018

Dave Trott's blog: Calling the play

The author explains how it’s never just about understanding the job, but it’s about understanding people

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Dave Trott's blog: Backfire
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Feb 27, 2018

Dave Trott's blog: Backfire

The author explains how Obama managed to sell more guns than Trump

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Dave Trott's blog: Move the problem up the list
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Feb 14, 2018

Dave Trott's blog: Move the problem up the list

The author explains what one can do to change the perspective and make something unimportant very important.

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