As the Hindi GEC space gets more cluttered, STAR Plus (367 GRPs, TAM, Week 28, CS 4+) widens the gap between itself and the number 2, Zee (231 GRPs) bolstered by strong performances by Bidayi and Jo Jeeta Wohi Superstar. Sony (94 GRPs), Imagine (90 GRPs) and 9X (86 GRPs) slug it out for the third spot.STAR One and Sahara continue to be in the consideration set for the third spot with GRPs in the high 70s.Viacom 18's Colors launches on Monday, 21 July to queer the pitch for the incumbents.
As the Hindi GEC space gets more cluttered, STAR Plus (367 GRPs, TAM, Week 28, CS 4+) widens the gap between itself and the number 2, Zee (231 GRPs) bolstered by strong performances by Bidayi and Jo Jeeta Wohi Superstar. Sony (94 GRPs), Imagine (90 GRPs) and 9X (86 GRPs) slug it out for the third spot.
STAR One and Sahara continue to be in the consideration set for the third spot with GRPs in the high 70s.
Viacom 18's Colors launches on Monday, 21 July to queer the pitch for the incumbents.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
The language learning model will learn how to stay up-to-date with relevant topics by accessing Reddit’s Data API as part of the partnership.
Bringing two decades of experience to the role, Khan was most recently senior VP for account management at MullenLowe Group.
A seasoned marketer and avid athlete, Mishra channels her endurance and result-oriented approach into her leadership at Honasa.
Campaign understands from sources that Rilastil intends to hire a digital agency in phase two of its launch starting in July.
