media

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I-Com Global Summit 2018: ‘Moving away from data collection to data integration’
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Apr 11, 2018

I-Com Global Summit 2018: ‘Moving away from data collection to data integration’

Havas Media’s Michael Kaushansky on the importance of data for agencies

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Carat India bags the British Council mandate
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Apr 11, 2018

Carat India bags the British Council mandate

Carat India bags the business following a close association between the British Council and Carat UK.

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Publicis Media acquires Ecosys OOH
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Apr 11, 2018

Publicis Media acquires Ecosys OOH

The acquisition will help Publicis Media consolidate its presence in the growing OOH segment

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Havas Media bags the Bajaj Allianz media business
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Mar 14, 2018

Havas Media bags the Bajaj Allianz media business

The size of the integrated media account is upwards of INR 50 crore

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P&G will slash agency and production costs by another $400m
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Feb 26, 2018

P&G will slash agency and production costs by another $400m

Procter & Gamble aims to cut another $400m (£286m) in advertising costs by June 2021, chairman and chief executive David Taylor has said.

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Unibic awards media duties to Mindshare
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Feb 15, 2018

Unibic awards media duties to Mindshare

The account was won post a multi-agency pitch

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