word of mouth marketing

Opinion: How word-of-mouth can solve every marketer's headache during Covid
Jun 18, 2021
Junaid Hakim

Opinion: How word-of-mouth can solve every marketer's headache during Covid

The author states why it will be the 'new normal'

‘Engaged consumers make for the best brand storytellers’
Aug 20, 2013
Craig Hepburn

‘Engaged consumers make for the best brand storytellers’

Nokia’s global director for digital and social media writes on the rationale behind crowdsourcing.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Cadbury 5 Star gives the AI revolution a humorous pushback

1 Cadbury 5 Star gives the AI revolution a humorous pushback

Googlies on Google: A curiosity-driven game for search

2 Googlies on Google: A curiosity-driven game for search

‘Home is where your people are’ from Swiss International Air Lines (SWISS) offers fresh perspective on Diwali travel

3 ‘Home is where your people are’ from Swiss International Air Lines (SWISS) offers fresh perspective on Diwali travel

Agency of the Year 2024 winners: South Asia

4 Agency of the Year 2024 winners: South Asia

Weekend Fun: The Blue Film Festival

5 Weekend Fun: The Blue Film Festival

Eknath Shinde's message to advertising, marketing and media professionals

6 Eknath Shinde's message to advertising, marketing and media professionals

Kia's Sonet embarks on a journey of uncharted thrill

7 Kia's Sonet embarks on a journey of uncharted thrill

Varun Katyal launches Clapboard

8 Varun Katyal launches Clapboard

Godrej unveils brand refresh with INR 1,500 crore marketing blitz

9 Godrej unveils brand refresh with INR 1,500 crore marketing blitz

Zepto’s Jarvis move sparks the in-sourcing vs outsourcing debate

10 Zepto’s Jarvis move sparks the in-sourcing vs outsourcing debate