Move follows multi-agency pitch; first AoR appointment by e-commerce portal
Following a few online festivals that took place in early December 2013, Raahil Chopra spoke with a participant and a digital expert to find out if and whether these ‘events’ can create stickiness.
Rajiv Kaul, Kartik Jain, Nimal Manuel, Natwar Mall, Vikas Ahuja and Vinay Bhatia discussed big data strategies for marketing
Prior to this, he was country business manager at Nestle India
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