thelongview

Oct 28, 2025

Are ‘struggling’ agency groups dragging down valuations across the sector?

The company continues to invest heavily in AI through its new ‘to be determined’ (TBD) Lab, which remains in active hiring mode under Chief AI Officer Alexandr Wang.

Oct 27, 2025

Warner Bros. Discovery is up for sale. Who will buy it?

WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are really ready to bite?

Oct 14, 2025

ChatGPT and AI platforms do not get advertisers, says DoubleVerify’s Mark Zagorski

Mark Zagorski says AI is moving fast, but most platforms “don’t get advertisers.” Under Adalytics scrutiny, DV is betting on social, CTV, and open web programmatic to stay indispensable to brands.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins