steve jobs

Sep 01, 2014

Competitive paranoia, agency mistrust and career angst - meet Apple's CMO Phil Schiller

Apple's top global marketer is the envy of the marketing industry. But not everything is plain sailing for the man dubbed Steve Jobs' ‘mini-me’, writes Marketing’s Shona Ghosh

Nov 03, 2011

Jobs popular on English News channels; Gaddafi on Hindi News channels

An analysis of special reports aired by news channels on Steve Jobs, Muammar Gaddafi and Jagjit Singh reveal audience preferences

Oct 29, 2011

Your weekend reading list

Ramanuj Shastry, chief creative officer, Saatchi & Saatchi, gets his hands on the newly released biography of Steve Jobs

Oct 08, 2011

Weekend Tribute: Websites, artists and companies pay homage to Steve Jobs in their own way

From a Mac OS inspired website theme to animated video, tributes poured in for the tech icon

Oct 07, 2011

Five ways Steve Jobs changed marketing

The sad demise of Apple co-founder and former chief executive Steve Jobs has seen him lauded for being a "visionary". His genius took Apple from the brink of collapse in 1997, to become one of the most influential companies in the world.

Aug 31, 2011

Nishad’s Blog: The Joy of Failure

Nishad Ramachandran, vice president and head, iContract, says it’s fine to screw up sometimes in order to create pathbreaking ideas