snacking
1 day ago
Britannia The Laughing Cow repositions cheese with ‘Snacking Ka New Angle’
The campaign transposes cheese as an everyday, on-the-go snack rather than a cooking accompaniment.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Dec 24, 2025
McVitie’s highlights digestive biscuit origins in new India campaign
The culturally rooted campaign reinforces its historic role in creating digestive biscuits and shaping global snacking habits.
Dec 16, 2025
PepsiCo’s Red Rock Deli goes scroll-first, shelf later
A creator-led launch and cinematic brand film aim to spark desire and impulse online, sidestepping price cues in a crowded gourmet snacks market.
.jpg&h=268&w=401&q=100&v=20260108&c=1)
Nov 24, 2025
Yippee! partners with Neeraj Madhav to spotlight Kerala snacking
Sunfeast YiPPee! and Neeraj Madhav collaborate on a Kerala-focused rap track celebrating local snacking culture.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
