programmatic advertising
Samsung Ads picks Magnite for OTT and CTV inventory in India
Magnite has been working with Samsung in the US, EMEA and LATAM
HT Media partners with AdsWizz
Launches FabX, a programmatic podcast marketplace for podcast advertising opportunities
Interactive Avenues and Affle partner for programmatic and CTV solutions
Enables brands to make CTV ads engaging by syncing them with ads on other connected devices within the same household
Xaxis launches programmatic creative services solution
Called Xaxis Creative Studios, the agency aims to offer clients relevant, engaging executions to drive programmatic performance and insights
Disney+ Hotstar ties up with MediaMath for programmatic advertising
Partnership to help advertisers measure reach and frequency
Opinion: Programmatic is transforming the landscape
The focus is now shifting from media buying to audience buying says the author
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