misinformation
When falsehoods go viral, facts must work harder
Deepfakes and AI scams test communicators’ ability to safeguard trust. Pre-bunking and literacy now matter as much as storytelling.
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The devastating comms impact of a Trumpian social-media age
With uncertainly looming over social media, PR heads lament the rise of misinformation and emphasise the endurance of earned and owned media.
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Free speech or chaos? Meta's content moderation overhaul raises questions
Meta’s abandonment of fact-checking in favour of community moderation has tipped the industry, with people voicing concerns over its impact on brand safety and operating costs.
Edelman launches global Counter Disinformation Unit
A dedicated global team aims to help organisations protect themselves from ‘the rising tide of mis- and disinformation’.
Meta partners with 11 Indian companies to curb fake news
Rolls out campaign 'know what's real' for the same
Pinterest unveils climate misinformation policy
It’s the first among major platforms to create a policy specific to climate misinformation
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