lg electronics india

Nov 06, 2012

Live Issue: What’s holding TV measurement back now?

If a small sample size and lack of investment are the issues, what are the ways to resolve them? By Rishi Vora

Oct 07, 2010

Live Issue: Is the festive season losing its importance?

Arati Rao poses the question to five marketers and find it's still very much a part of their annual marketing plans