content

Premium
Hindustan Times provides an alternative to TV News; ties up with editorji
Premium
May 21, 2019

Hindustan Times provides an alternative to TV News; ties up with editorji

The tie-up will offer a comprehensive coverage of the general election 2019 results on counting day

Premium
'We are preparing for hyper-personalisation on the large screen': Nikki Mendonca, Accenture
Premium
Mar 04, 2019

'We are preparing for hyper-personalisation on the large screen': Nikki Mendonca, Accenture

In an interview with Campaign India, Nikki Mendonca, president, Accenture Interactive Operations steers the conversation towards marketing investments that has a direct linkage to sales.

Premium
Republic TV hires What’s Your Problem as content creation partner
Premium
Apr 24, 2018

Republic TV hires What’s Your Problem as content creation partner

The partnership will include creating advertiser funded programmes or branded content

Premium
Blog: In 2018, Think Vertical
Premium
Jan 10, 2018

Blog: In 2018, Think Vertical

In his first blog for 2018, our blogger tells the advertising business to see the world 90-degrees differently

Premium
‘Integrated agencies will eventually become the norm’
Premium
Oct 13, 2016

‘Integrated agencies will eventually become the norm’

Havas Media's Anita Nayyar and Mohit Joshi discuss the agency's 10-year growth story, the next wave from smaller towns, why they believe their ship is future-ready, and why print and TV remain relevant

Premium
“I fail to understand why an agency will do better (branded content) than us”: Deepak Lamba, WWM
Premium
Sep 01, 2016

“I fail to understand why an agency will do better (branded content) than us”: Deepak Lamba, WWM

CEO of company that publishes Femina and Filmfare explains foray into branded content for digital and TV

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins