client agency relationships
Jun 06, 2018
Agency-client relationships in India see a major improvement: R3 and SCOPEN’s Agency Scope study
Relationships between agencies and clients in India are on a strong wicket, according to a recent study. Ogilvy and JWT are most recalled creative agencies. In media, Madison is the highest in recall while the recently created Wavemaker scores high in client satisfaction.
Feb 15, 2017
Opinion: Beware of the client who doesn’t order lunch in lunch-time meetings
The author lists a few principles about the client-agency relationship
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