baby care

4 days ago

Himalaya BabyCare addresses first-winter concerns in new campaign

Rather than focusing on technical claims alone, the communication blends emotional storytelling with functional reassurance.

Jan 02, 2026

Ed-a-Mamma expands into baby care with ‘Your Baby Safe’ campaign

The campaign is focused on safety and trust as Ed-a-Mamma forays into the baby and kids’ personal care category.

Aug 11, 2025

From womb to wow: Sebamed gets real

A foetus-fronted campaign rewrites baby care storytelling, with Sebamed claiming science can mimic nature—at least at pH 5.5.

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