anand kripalu

Apr 10, 2015

Goafest 2015: ‘I doubt whether I’d be a successful brand manager (today)’: Anand Kripalu

Anand Kripalu, MD, CEO and member Diageo global executive committee, United Spirits, listed five changes he’d like to see in the advertising industry

Feb 25, 2014

IMC Day One: ‘Innovations happen when you connect different dots and that is when you make a connection’: Anand Kripalu

The president of Diageo India and CEO-designate, United Spirits, spoke on approaches to innovation with examples, in his keynote at the Indian Magazine Congress 2014

Apr 06, 2011

Oreo introduces India to the "Twist, lick, dunk" ritual

WATCH the TVC created by Interface Communications

Jun 11, 2008

‘Opportunity is in the smaller cities:’ Cadbury’s Kripalu

Cadbury India’s journey has had its shares of ups and downs. It’s not difficult to figure out the lows; the 2003 worm controversy would probably win hands down but the highs have been many. Cadbury's relationship with its creative agency O&M being one of them. Anand Kripalu, MD, Cadbury India (pictured, left) credits the success of their communication over the years to the fantastic relationship that they share with the WPP agency.