advertising expenditure forecasts

Dec 07, 2020

Ad spend to surpass pre-Covid numbers by 2022: Zenith

The report also states that the ad market has recovered faster than expected and is forecast to shrink by 7.5% (compared to the earlier predicted 9.1%)

Dec 07, 2015

ZO forecasts mobile ad spends overtaking desktop in three years

India, Indonesia and Philippines only markets that will grow in double digits till 2018