adalytics

Apr 10, 2025

DoubleVerify claims Adalytics ‘manipulated findings’ in recent report on general invalid traffic

DoubleVerify alleges that the findings of Adalytics’ GIVT report are misleading and that the firm has a track record of misrepresenting verification technology and data.

Apr 08, 2024

Forbes ‘mistakenly’ ran MFA site for years

The MFA site featured ads from global brands while all major holding companies were found to have purchased ad space on the now-disgraced platform.