Sanjay Trisal

Opinion: Blocking mobile ad fraud in the billion-dollar gaming industry
Opinion
Jun 15, 2021
Sanjay Trisal

Opinion: Blocking mobile ad fraud in the billion-dol...

Marketers need to be armed with an advanced and sophisticated mobile ad fraud solution and be cautious of every step of their consumer journey, says the author

Opinion: Overcoming fraudsters in India’s mobile advertising market
Opinion
Mar 27, 2018
Sanjay Trisal

Opinion: Overcoming fraudsters in India’s mobile ...

Ad Fraud? Fret-not, says the author, and lays down some ground rules to bypass the fraudsters

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